Entrepreneur coaching in Germany

Entrepreneur coaching is a support instrument to increase the prospects of success of the start-up idea and to safeguard jobs on the long term. Entrepreneurs can qualify for grants to help finance the coaching measures. The aim is to make the start-up phase easier and increase the growth potential and the number of business start-ups that succeed.

The "Entrepreneur coaching in Germany" programme is the reorganised follow-up to the programme of the same name from the 2007-2013 ESF programming period. What is new in this programming period is the greater concentration on specific target groups, with women entrepreneurs, in particular, being specifically targeted, and the early start-up phase to increase the impact and efficiency of the coaching service.

Support is provided to business start-ups in the following areas:

  • Trade and industry (trade, crafts, industry, tourism and hospitality, sales representatives and commercial brokers, other service industries, transport industry)
  • Members of the liberal professions directly serving industry provided that their primary business purpose is not geared towards fee-based business consulting

Profile of the programme

Target group
  • Start-up entrepreneurs
  • Unemployed

Business start-ups, unemployed persons

Implementation period

2012.01.01 - 2015.12.31

  • Federal Ministry for Economic Affairs and Climate Action
Funding priority

A: Promoting sustainable and quality employment and supporting labour mobility

Additional Information


Bundesministerium für Wirtschaft und Klimaschutz

Referat VIIC 5

Holger Maus
Scharnhorststrasse  34-37
10115 Berlin

  • Phone: 030 18 615-7992



KfW Mittelstandsbank
Charlottenstraße  33/33a
10117 Berlin

  • Phone: 0180 1241124 (Kostenpflichtig: 3,9 Cent/Minute aus dem deutschen Festnetz, Mobilfunk max. 42 Cent/Minute.)